K11 Owners Group

SugarHillCTD

What was Nissan thinking????

http://blog.motorcycle.com/2011/09/07/design/nissan-juke-hunts-and-runs-down-motorcyclists-in-commercial-video/

(go down the page past the first image)

While we know it is computer generated- they couldn't get live human beings to kill- it shows very poor judgement by Nissan and their ad company.

Wanna' complain? (we did) Do it with this link.....

http://www.nissanusa.com/apps/contactus
_________________
John & Cathy

'92 K100RS4V Pearl White SOLD
'04 K1200GT
IBA Several-SS1k, BBG, 50CC NYC to S.F.

sdaniel · Posted: Sat Sep 10, 2011 4:16 pm Post subject:

I complained....
_________________
1993 K1100LT

All that is necessary for the triumph of evil is for good men to do nothing.

lee richter · Posted: Sat Sep 10, 2011 6:33 pm Post subject:

I complained... This was good timing. We are looking at buying new trucks for the company and as the owner I can tell you they damn sure won't be Nissan.
_________________
Lee Richter
Orlando, FL
I like flying, HIGH or low, Wings or Not
182 Texas Tail Dragger
'39 J3 Cub
2000 HD Soft Tail Sold
2002 R1150R
1994 K1100LT

SugarHillCTD · Posted: Sat Sep 10, 2011 7:13 pm Post subject:

Good to hear that from both of you.

This is inexcusable.

I had Cathy write my reply to them (she is a writer, and a damn good one with several published stories under her belt). Much, much better than I could have done.

Maybe, just maybe they will get the message. I am spreading this on several forums.
_________________
John & Cathy

'92 K100RS4V Pearl White SOLD
'04 K1200GT
IBA Several-SS1k, BBG, 50CC NYC to S.F.

Ernie-NH · Posted: Sat Sep 10, 2011 7:17 pm Post subject:

Hi John....

Man isn't that a piece of crap ! Only 'bone head' MBA publicity managers could come up with an idea like that, and only 'bone head' corporate managers would be dumb enough or insensitive enough to approve airing it !! YES... I responded as well !!

"""Sir(s)... As a motorcyclist of nearly 50 years, I find your "JUKE" ad highlighting hunting and killing of motorcyclists, animated or not, highly offensive! It is hard enough on the roads and highways avoiding auto-motorists who simply do not pay enough attention to driving and thus bringing danger to all of us, but most particularly the motorcyclist. I would expect more of a firm like Nissan in respecting the rights of all on the highways, but your Juke ad implies "open season" on motorcycles! Shame on Nissan for even entertaining this tasteless advertisement.""

Best regards........// Ernie in NH
_________________
AMA,, American Deaf Bikers
Airhead Beemers Club
'11 G650gs
'95 K1100LT
'76 R100/7

SugarHillCTD · Posted: Sat Sep 10, 2011 7:31 pm Post subject:

Excellent response Ernie!!
_________________
John & Cathy

'92 K100RS4V Pearl White SOLD
'04 K1200GT
IBA Several-SS1k, BBG, 50CC NYC to S.F.

drikko · Posted: Sat Sep 10, 2011 7:56 pm Post subject:

I doubt the advertising standards people here would allow that to be run.

I couldn't put in a complaint via their website as it wanted a US email and house address which I couldn't be bothered doing. But Nissan OZ has a facebook page so I complained there so even more people will see it!

Screen shot:-

_________________
K1100RS '97
Laverda RGS 1000 '84
Jim Young Trailer Sailer 5.7M WB

DISCLAIMER:- Anything I say may have been when I was drunk so please don't take it personally.

'Bigamy is having one wife/husband too many. Monogamy is the same.'
Oscar Wilde

drikko · Posted: Sat Sep 10, 2011 7:59 pm Post subject:

_________________
K1100RS '97
Laverda RGS 1000 '84
Jim Young Trailer Sailer 5.7M WB

DISCLAIMER:- Anything I say may have been when I was drunk so please don't take it personally.

'Bigamy is having one wife/husband too many. Monogamy is the same.'
Oscar Wilde

Stoked Steve · Posted: Sun Sep 11, 2011 3:07 pm Post subject:

I am a current Nissan owner (Altima) and have owned several Nissans over the years.

I sent this:

"The recent Juke Ad that depicts the Juke hunting down and running over motorcycles, albeit animated ones, is outrageous.

I currently own a Nissan Altima and over the years have owned no less than 5 Nissans. I am also a motorcyclist.

I find this ad to be extremely offensive and quite frankly dangerous and irresponsible. Motorcycling is hazardous enough without major auto companies promoting wanton violence against them.

I hope this ad is pulled immediately and never sees the light of day again.

I might have to seriously reconsider my current Nissan and future ones if this is the type of attitude toward motorcycles that Nissan promotes.

Sincerely,

Steve Donlan
Virginia Beach, VA"

Let's hope this was a case of the ad folks getting a bit carried away and no one in Nissan stepping in and pulling the plug on it.
_________________
Steve
Virginia Beach, VA
93 K1100RS Mystic Red SOLD
12 Suzuki DL650A VStrom

SugarHillCTD · Posted: Sun Sep 11, 2011 4:43 pm Post subject:

Found this on AsphaltandRubber.com

After an outpouring of criticism of its Nissan Juke commercial, it looks like someone at the Japanese company has yanked its videos of the motorcycle-eating CUV from the internet. With the videos on YouTube and Vimeo now set to “private” and requiring a password to watch, it would seem that Nissan wisely doesn’t want you to see one of its latest promotions of the Juke, where a computer animated version of the Nissan Juke turns the tables on the “predatory” motorcycles, and hunts them down by running-over the motorcyclists. The pièce de résistance to this motorcyclist massacre is that the Juke’s motorcycle-inspired center console is in fact a trophy from one of the CUV’s many kills from the video. We seriously couldn’t make this up if we tried, and yet that very storyboard somehow made its way through an ad agency pitch.

Getting a proper roasting here at Asphalt & Rubber, we can only imagine that the frustration vented by motorcyclists in our comments showed a glimpse into the emails that Nissan recieved from the advertisement. Luckily one of our readers here at A&R shared with us the response they got from Nissan Canada, the branch responsible for the online Nissan Juke campaign in question. The reply confirms that the videos are in the process of being removed, though we’re not sure the duration of the campaign, nor its “super-natural” fell has much relevancy to the situation, and it certainly does not ease the fact that Nissan is showing an automobile maliciously run-over motorcyclists.

Considering that many of the members of the motorcycle community can share a common story about how a negligent or road-raged driver has nearly run them of the road (or worse, succeeded in that endeavor), we stand behind our position that Nissan probably could have picked a better way to make references to motorcycling-inspired design elements than what the company produced in this “trophy” storyline. A copy Nissan Canada’s response, with redacted names, is after the jump.

Dear ***********:

Thank you for comments regarding the advertising clip for the Nissan JUKE you recently viewed on ‘YouTube’.

The advert you have made reference to in your recent email has been run by Nissan in Canada for the past 12 months as part of a fantasy-inspired promotional campaign.

We at Nissan Canada wish to advise you that the advertising campaign featuring fantasy-inspired digital videos was created exclusively for online audiences, to showcase the unique design and performance of the Nissan Juke, including the motorcycle-inspired design elements of the car.

The clips were purposefully created in a supernatural setting so as not to draw on the reality of reckless driving and its consequences, which Nissan would in no way wish to promote.

Please accept my apologies on behalf of Nissan for any distress that this advertising campaign may have caused you. I can confirm that the advert is being removed by Nissan Canada from its ‘YouTube Channel’ .

We appreciate you taking time to get in touch with us to share your concerns, and would like to assure you of our commitment to road safety for both drivers of our vehicles, and other road users and that Nissan do not condone or promote carless driving under any circumstances.

Sincerely yours,

*****************
Consumer Relations Representative
Nissan Canada Inc.

So they have yanked this piece of crap ad. Guess it spread like crazy through the MC community and many complained.
_________________
John & Cathy

'92 K100RS4V Pearl White SOLD
'04 K1200GT
IBA Several-SS1k, BBG, 50CC NYC to S.F.

BobZ(IL) · Posted: Sun Sep 11, 2011 8:50 pm Post subject:

I wish someone could generate this type of outrage toward the 535 idiots in Washington who are running over the citizens of the United States.
_________________
'93 K1100LT
'78 R100S
'05 R1200GS
BMWMOA, CRBMWOA, ABC, K11OG #997

Live well, do good work, enjoy the ride.

Jim · Posted: Sun Sep 11, 2011 9:47 pm Post subject:

lee richter · Posted: Sun Sep 11, 2011 9:47 pm Post subject:

There are three and only three ways to reform our Congressional legislation, familiarly called, the ballot box, the jury box, and the cartridge box".
- Stephen Decatur Miller (May 8, 1787 – March 8, 1838
_________________
Lee Richter
Orlando, FL
I like flying, HIGH or low, Wings or Not
182 Texas Tail Dragger
'39 J3 Cub
2000 HD Soft Tail Sold
2002 R1150R
1994 K1100LT

Ernie-NH · Posted: Mon Sep 12, 2011 5:17 pm Post subject:

Hi guys....

Well... I got a response from Nissan, BUT you talk about 'form letters' here is a beauty ! I guess by 'different standards' they mean that some people find it normal and acceptable to "hunt" and "run over" motorcyclists with a car, while perhaps others ( minority of drivers ) do not ! Reality is: whoever screened and accepted this ad for public consumption simply had their head(s) up their a$$ !!

Response:

"""September 12, 2011 File # 7260960

Dear Ernie Duncan:

Thank you for contacting Nissan North America, Inc. and allowing us the opportunity to be of assistance.

We at Nissan North America, Inc. are very concerned about acceptable advertising programs. We do have both a professional screening service and our advertising agency monitoring the general content of advertisements carrying the Nissan message.

Nissan recognizes that people have different standards as to the acceptable content, and we sincerely apologize that you found this particular advertisement to be unacceptable. We appreciate your time and concern in contacting us.

File #7260960 has been created to document this concern. Please feel free to contact us at 1-800-647-7261 with any questions or comments.

Sincerely,

Nissan North America, Inc. """

Best regards all, and watch out for those Nissans....// Ernie in NH
_________________
AMA,, American Deaf Bikers
Airhead Beemers Club
'11 G650gs
'95 K1100LT
'76 R100/7

Stoked Steve · Posted: Mon Sep 12, 2011 9:54 pm Post subject:

At least they didn't use the phrase, "thank you for reaching out to us...."

If I hear the phrase "reaching out" again by any any corporate being, I'm going to scream! Sorry, that has become my phrase that must be banned for 2011.

However, I don't expect any real meaningful response from Nissan, I just want them to know we're pissed and their future sales are jeopardized.
_________________
Steve
Virginia Beach, VA
93 K1100RS Mystic Red SOLD
12 Suzuki DL650A VStrom